With the rate of mobile device adoption within the Hispanic community
growing at a rapid pace, the latest insight from Mojiva on Monday is
shedding informative light on the important state of mobile advertising
to Hispanics today.
Mojiva points to new research from the Association of National
Advertisers (ANA) to highlight the growing trend among advertisers, who
are now spending their dollars to reach multicultural segments like
never before.
“Interestingly,” a post from the mobile advertising network reads,
“the study found that 88% of brands were focused on targeting U.S.
Hispanics.”
By Michael
Article From : mobilemarketingwatch.com/mojiva-explores-growth-in-hispanic-mobile-advertising-31684/
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